TikTok cinnamon rolls are the ultimate canned cinnamon rolls hack. And I seriously can’t get enough!
As a pastry chef, I’ve made plenty of homemade cinnamon rolls. But this viral trick gives you that soft, ooey-gooey Cinnabon-style flavor with almost no effort (I'm talking 5 minutes max!).
The secret? Pouring heavy cream over canned Pillsbury Grands! before baking. This simple upgrade leaves you with the most indulgent, melt-in-your-mouth treat. Trust me—once you try it, you’ll never go back!

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Why You'll Love This Viral Tiktok Cinnamon Rolls Recipe
Ultra-Soft and Super Sticky: I didn't just add heavy cream to make these gooey cinnamon rolls. Oh no! I also smothered them in a dreamy brown sugar mixture that caramelizes in the oven. It's absolutely delicious!
5-Minute Upgrade: I adore warm, freshly baked cinnamon rolls and there's something so satisfying about making them from scratch. But let's be honest – who has the time? (I know I don't!) That's why this viral recipe is so incredible. It takes store-bought cinnamon rolls and makes them look and taste homemade. You can't beat that!
Customizable Toppings: These babies are already incredibly indulgent. But my sweet tooth can always handle a little more! So, I like drizzling them with cream cheese icing, vanilla glaze, or even caramel sauce for an extra decadent finish. Heck, I've even been known to add a few chocolate chips to mix – because why not?
Perfect for Breakfast or Brunch: I love making these for lazy weekends, holiday mornings, or any time I need a sweet treat fast. After all, who can resist gooey warm cinnamon rolls?
Key Ingredients
- Jumbo Pillsbury Grands Cinnamon Rolls: I like to think of this as a semi-homemade recipe. Yes, you'll use readymade cinnamon rolls, but you'll also add cream and that magic topping. So you deserve some credit too! Pillsbury Grands! are my top choice, but you can use whatever brand you like best as long as they're jumbo.
- Heavy Cream: This is the secret ingredient to making refrigerated cinnamon rolls taste homemade! Use heavy cream for the best results, but if you can find 40%, that's even better!
- Melted Butter, Brown Sugar, and Cinnamon: This mix is technically optional, but it creates a rich, buttery, caramel-like elixir that coats the cinnamon rolls beautifully.
- Cream Cheese Frosting: It’s optional, but let’s be honest: what cinnamon roll is complete without frosting on top?

How to Make Cinnamon Rolls with Heavy Cream
When these viral cinnamon rolls exploded onto my FYP, it only took one video to convince me to try the recipe myself. And they were so good, I didn't have time to take a single picture!
In fact, they were gone so fast, the oven hadn't even cooled down. #sorrynotsorry
If you've seen all the videos, you'll already know how to make TikTok cinnamon rolls. If not, no worries! I promise, they're foolproof.
1. Preheat the Oven to 350°F. Lightly spray a 9×13-inch baking dish with nonstick spray.
2. Open the Canned Cinnamon Rolls and arrange them in the prepared pan, spacing them apart to allow rising. Set aside the frosting packets from the cans.
3. Pour the Heavy Cream over and around the raw cinnamon rolls until it covers the bottom of the pan. Some recipes call for 1 cup of cream, but I find 1/2 cup is just the right amount to add moisture without making the cinnamon rolls soggy.
4. Mix the Melted Butter, brown sugar, and ground cinnamon in a small bowl. Stir until combined, then spoon or pour over the cinnamon buns. Cover the dish with aluminum foil.
5. Bake for 30-40 Minutes, until lightly browned on top and cooked through. Remove the foil during the last 5-10 minutes to get that caramelized finish. But it'll be just as sweet and gooey if you leave the foil in place.
6. Beat the Softened Cream Cheese and butter with a hand mixer until smooth. Add the vanilla extract and reserved icing, mixing well. Scrape the bowl, then mix in the powdered sugar until combined.
7. Cool the Cinnamon Rolls for 5-10 minutes, then top with the icing. Serve warm, and enjoy!

Tips for Success
You might think that a canned cinnamon roll hack wouldn't need any tips – and you're right! If you make these as instructed, they'll be perfect every time.
Still, I do have a few little things to keep in mind.
- Let the cream warm up. Cold cream straight from the fridge won’t soak in as well and can cause it to split. Let it sit out for 25-30 minutes first—trust me, it makes a difference!
- Stick to jumbo rolls. They're ideal for this recipe and will bake up nice and fluffy. If you use smaller cinnamon rolls, you'll need to adjust the bake time and reduce the amount of cream to keep them from getting soggy.
- Give them room to grow. These rolls need space to puff up and get fluffy! I use a slightly rounded baking dish, so they came out a bit misshapen. But as long as there's space between them for the cream, they'll still taste delish!
- Cover, then uncover. Foil keeps the tops from browning too fast, but don’t forget to take it off for the last 5-10 minutes. That’s when the magic happens, and you get that gorgeous golden finish! But remember, the baking time may vary depending on your oven, so check them early.
- Patience pays off. I know, it’s hard to wait—but if you frost them too soon, the icing melts into a puddle, and you’ll probably burn your tongue on that hot, syrupy goodness. Let them rest for a few minutes first!
- Pick the right pan. A glass or metal baking dish works best for even baking. Dark nonstick pans? They tend to overbrown the bottoms, and no one wants that.
- Make mornings easier. Want fresh cinnamon rolls without the fuss? Prep everything the night before, then let the dish sit out for a few minutes while the oven preheats. Easy, stress-free breakfast magic!
- Want to make them from scratch? You can! Use your go-to cinnamon roll recipe, and make sure to cut them nice and thick. Then just follow the instructions for adding the cream and topping.
Recipe Variations
The great thing about these copycat Cinnabon cinnamon rolls is that a few little additions can make an entirely new treat! Try these suggestions and make as many variations as you like.
- Cinnamon Rolls with Nuts – Try adding a mix of chopped walnuts, pecans, and almonds to the butter mixture before pouring for a satisfying crunch. Use one or all for added texture.
- Chocolate Cinnamon Rolls – Sprinkle mini chocolate chips over the rolls right after baking so they melt into the crevices.
- Pumpkin Spice Cinnamon Rolls – Mix pumpkin spice into the heavy cream or glaze for fall flavor.
- Maple & Bacon Rolls – Stir maple syrup into the icing and top with crispy bacon crumbles for a sweet-and-salty twist.

How to Store and Freeze Leftovers
I think we can all agree that cinnamon rolls taste best when they're freshly baked. That's why I never make more than I need – or freeze them raw for later.
That said, since these are so insanely fluffy and moist, you can store leftover cinnamon rolls for a few days. Here's how:
To Store: Place leftovers in an airtight container and refrigerate for 3-5 days.
To Freeze: Wrap completely cooled cinnamon rolls in plastic and foil. Transfer to a freezer bag and freeze for 2-3 months. Thaw in the fridge before reheating.
To Reheat: Bake leftovers, covered with foil, at 350°F for 10-15 minutes. If they feel a bit dry, add a splash of cream (just enough to cover the bottom of the dish). You can also microwave individual portions for 10-15 seconds to soften them up.
Note: They will freeze best without the frosting, so if you think you'll have leftovers, leave it off.
If the frosting is already on, that's okay! But it might melt into the rolls after thawing. So you'll need to add more!
Recipe FAQs
No, I don’t recommend this, as it’s the high-fat content in the cream that makes this viral hack work so well. Lighter options, such as half & half, won’t give the rolls enough moisture.
You can use any jumbo canned cinnamon rolls you like best. I recommend Pillsbury Grands! because the larger size gives you thicker, bakery-style cinnamon rolls with a soft, pillowy texture. Plus, the dough has more spirals of cinnamon filling, making each bite extra flavorful.
Yes! Assemble, cover, and chill the dish 1-2 days ahead. Wrap the dish tightly with plastic and foil, then remove the plastic before baking. To ensure even baking, let the dish warm to room temperature before placing it in the oven.
They should be golden brown on top and set in the center. When gently pressed, they should spring back. If you're unsure, insert a knife or toothpick into the center of a roll. If it comes out with wet dough, keep baking. A few sticky crumbs are fine!
Absolutely! If you don't want as many, you can make this recipe in a 9-inch round or square cake pan using just one can of refrigerated cinnamon rolls. Half the other ingredients and check for doneness after 20-25 minutes.
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9 Comments
One more thing…I also add pecans on top !!
I’ll never make them any other way!! Delicious!!!
this cinnamon recipe was really delicious. I will be making it again.
Hi Kim,
I just started receiving your email recipes. Each picture makes you want to take a Bite!
Question re Strawberry cinnamon buns: thou they look delicious, I would like to know which one to follow that would hopefully taste close to a Cinnabon. Since yours are made from a processed product from the market, which is fine, only I don’t eat gluten. Would like to make mine from scratch w my gluten free flour. Might you have a recipe with adjusted measurements to follow?
Thank you.
Hi, Cindy!
Kim actually has a copycat Cinnabon cinnamon roll recipe from scratch. 🙂 You can find it here. It isn’t strawberry, though, just the original variety.
These cinnamon rolls are crazy delicious and easy to make. My guests gobbled them up in minutes. I think they are better than Cinnabon as they are hot out of the oven.
Hi David!
So glad you enjoyed them.
I was amazed at how good these came out – and might’ve eaten a couple before my family got a look in 🙂
Can you make the night before and bake in the morning?
Hi Jan, yes, you can make these the night before! Just cover the baking dish tightly with plastic wrap or aluminum foil to seal it well to prevent the rolls from drying out.